The Three Stages Of Building A Successful Internet Network Marketing

If you are on a shoestring budget you?ll need to resort to free methods, such as blogging, videos, articles, press releases (we call this ?content marketing?).
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It will take more time to create a steady lead flow with these than with paid methods, but do NOT think you have to wait to start marketing until you?ve got a big advertising budget!
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No, get started NOW ? even if your circumstances aren?t ?perfect?. Because they never will be!
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What?s a good marketing budget, you?re asking?

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The answer is, the bigger, the better. That?s assuming you invest it wisely, of course. You want to be very careful while testing, then, as you see you are getting an ROI (Return On Investment), you ramp it up.
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$500-$700 a month will be a decent budget for most any Internet network marketing business. With this kind of a budget you can outsource some article and press release writing, you can use Traffic Geyser to get more exposure for your videos, and/or you can invest in some solo ads or banner advertising.
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If your monthly advertising budget of $700+, another option would be pay-per-click (PPC). Right now, Facebook ads is the PPC strategy I?d personally go with. Once you?ve got this technique down, you should be able to generate leads for less than $5 apiece.
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If you ever pay more than five bucks apiece for any kind of leads, you?re paying too much.

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At this stage in your Internet network marketing business your goal is to build to ?critical mass?. 30 leads a day is what we consider to be be ?critical mass?, as this is what you require to create momentum.
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Your objective right now is to determine which strategies actually produce for you so that you can keep doing more of what?s working and ditch what isn?t.
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Which is also why you MUST track all your traffic. Otherwise, as I discussed in yesterday?s post, how will you know where your leads and sales are coming from?
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The 2nd Stage Of Building Your Internet Network Marketing Business: The Tweaking Stage.

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Here, you?re focusing on becoming profitable, and then to further increase your profits. You?ve made your first few sales: You know how to get leads and turn them into profits.

I want to give credit where credit is due: Many of the concepts in this post were taught to me by the brilliant Jim Yaghi (my left) and his friend David Schwind.

Now you?ll want to tweak your offer so as to increase your ROI (Return On Investment), in other words, to get more bang for your advertising bucks.
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Here are a few examples of how this can be done:
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Adding time sensitive bonuses to your offer to get more of your prospects to take immediate action.

Testing different price points for your offer.

Continuously optimizing advertising campaigns to produce more leads at less cost.

Tweaking headlines and sales copy.

Communicating with your list (i.e. leads) more regularly via broadcast emails and/or on the social networks in order to increase trust and credibility.

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You?ll likely want to do all of the above, and more (but not all at once!) When it comes to tweaking, the options of what you can do are practically unlimited, and therefore this stage of building your Internet network marketing business will usually also be the lengthiest one.
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The 3rd Stage Of Building Your Internet Network Marketing Business: The Scaling Stage.

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At this point you?re getting leads consistently. You?ve got an offer that?s working. You?ve determined your target market. You?ve got a funnel that?s converting, and you?ve gotten lead costs down. You?re making good money ? way to go!
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Now your goal is to create more leverage?to get your offer in more places and in front of more people, so you can build your Internet network marketing business more effectively and in a more automated fashion. This, so you can produce better results with less effort.

At the scaling stage, life is not so bad.

If the product you?re marketing is your own, perhaps at this point you?ll start taking in affiliates who can market your products for you in return for a commission.
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If the only marketing platform you?ve been using so far is Facebook ads, you may decide to add banners to your marketing arsenal. Or maybe video marketing.
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Or you hire a freelancer on Odesk.com to do article marketing for you.
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If your products are relevant to people in other countries, you may also want to consider marketing internationally?
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The cool thing is that at the scaling stage, because you?re actually profitable and have a marketing budget, you can afford to outsource a lot of the work. :)
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So, there you have it?those are what you could call ?the three stages? of building a successful Internet network marketing business?

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Now, they will overlap somewhat, and you?ll likely find yourself going back and forth a bit between stages 1 and 2, and between 2 and 3. But hopefully this helps you better see the bigger picture.
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Does it still seem a bit daunting?
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If so, I recommend you get started with the Attraction Marketing System and training platform known as My Lead System PRO (MLSP). With MLSP you?ll instantly get access to tried-and-tested, highly converting, pre-made funnels, websites, lead capture pages and follow up emails.
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The MSLP marketing material can be used very effectively with any online MLM or internet network marketing business. Take your risk free test-drive right below.
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leave me a comment below ? otherwise, how will I know you stopped by? ;)
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PS: Don?t want to go through the pain of having to create your own funnel and pages from scratch? Want access to live and recorded marketing webinars with our industry?s top earners (yours truly included)? Then kill the excuses and click here to take your 14-day risk free test-drive of MLSP right now.
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Tags: internet network marketing, internet network marketing business, internet network marketing training, successful internet network marketing business

This entry was posted on Wednesday, September 19th, 2012 at 1:07 am and is filed under Marketing Strategies. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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